NearSt Blog
Local Inventory Blog
The latest news and insights about Local Inventory and Local SEO from the expert team at NearSt.
NearSt and Chainlane unite to set a new standard for in-store stock accuracy online
We’re excited to announce our latest partnership with Chainlane, a global leader in RFID and inventory management technology. By combining our strengths, we’re helping retailers unlock the full value of their stock data.
Are local shoppers overlooking your convenience stores? Here’s what it's costing you
'Convenience' is supposed to be your edge. But if customers can’t see your store online, can’t check what’s in stock, or can’t order it quickly, you’re inconvenient.
How Highway Stops drove 5x more online shoppers to their forecourts
In 2011, Sharad Raja, former co-owner of Motor Fuel Group, launched Highway Stops Retail Limited (HSRL), now operating 16 forecourts across the South East under BP, Esso, and Shell. With a strong focus on premium fuel and a competitive retail offering, HSRL has consistently invested in its sites to enhance the customer experience.
How leading builders’ merchants are turning Google searches into branch sales
92% of trade sales still happen in-store, according to research from National Buying Group (NBG) and Insider Trends, but nearly every customer journey now starts somewhere else.
How Beesley & Fildes made their branches 16x more visible online and won more local customers
Beesley & Fildes is a family-run builders’ merchant with 10 branches across the North West of England. Founded in 1820, they combine deep local roots with the scale and service of a modern multi-site business, serving both trade professionals and retail customers.
What is the difference between Google Products and Google See What's In Store
It’s easy to assume that having products on your website or a Google Shopping feed running means you’re already visible to local shoppers searching online. But in reality, there are two very different ways products can appear on Google, and they serve very different purposes.
You’re losing in-store footfall to Google’s algorithm, here’s how it works
When today’s shoppers want something, they don’t head straight to the high street; they search.
How The Entertainer outranked Argos in local search & won more local shoppers
Since opening its first store in Amersham in 1981, The Entertainer has grown into the UK’s second-largest toy retailer, with 165 stores, 767 Tesco concessions, and over 7,000 products online.
DAC Group partners with NearSt to unlock the power of in-store inventory feeds
NearSt is now DAC Group’s official in-store inventory feeds partner, helping their retailers unlock the full local potential by surfacing their live in-store inventory in places like Google.